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Sidewalk Art
Sidewalk Promotions with Roar Media

Sidewalk promotions are often used in conjunction with several other mediums to get a message out there:
posters, billboards, vehical wraps, media events...



YTV WAS HERE









Monster.ca



Much Music



Labatt Brewing



Yellow Pages



RBC (Royal Bank)

The Commission of a Sidewalk Project

Quotes are supplied per contract requirements. Factors that contribute to determining the quote are:
Complexity of the Design: How long it will take to complete a spot from start to finish.
Size of Artwork: 1 foot square is 1 foot... 2 feet square is 4 feet... 3 feet square is 9 feet... you see where I'm going with this. Adding a few inches here and there does make a difference.
Number of Locations: Showing up to do one spot is nice. Doing 5 spots in the same day is more efficient.
Travel Time: 5 spots in a square 1km area takes less time than 5 spots spaced 10km apart
Maintenance: By it's nature, sidewalk art wares quickly. Maintenance generally involves more than just a little touch up here and there - it usually means re-doing the whole spot. The fresh pigments do not match the faded and trampled art. It does go a little quicker than the first time it is layed down as the original design serves as a guide. I've also had to compensate for spilled food and drink, gum and smooshed cigarette butts, bird poop and occasionally some additional spray paint or marker.

Chalk & Chocolate Festival, Summer 2006

Chalk & Chocolate Festival, Summer 2006
Inspired by Julian Beever, I attempted to create 3D sidewalk art. The images are elongated and skewed so that from a particular vantage point they appear to stand up from the ground's surface. I wasn't quite successful, but it was fun trying. Appearently the illusion only works when the skew is stretched over many yards or entire blocks, not feet.


Calgary Chalk Walk Art Competition


(above) Carabana Dancers
1997, Second Place Prize

(right) In Support of the Children's Hospital
1998, First Place Prize

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