RhinoInk Graphic Design - sidewalk art projects, advertising and children's festivals.

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Sidewalk Art

Sidewalk Promotions
With Roar Media
Sidewalk art is frequently used in conjunction with other mediums to get a message out: posters, billboards, vehicle wraps, media events. It's an extra, unexpected dimension for promotional campaigns.
When I first started these projects I thought chalk and pastel was the way to go. NOT. Spots done with chalks don't have a very much longevity and are messy. (See Monster.ca) People get the stuff on their shoes and track it all over the place. I soon discovered that liquid tempera paint is the way to go. It's vivid and stand up well to lots of traffic. They last for about a month and wash off easily enough with a power washer. It's legal because the paint is water soluble. In fact, if there's any rain or if the sidewalk is at all wet, the paint just runs right off. You can literally watch an ad slide off the sidewalk, along the gutter and down the drain.

Commissioning Sidewalk Art
Quotes are supplied per contract requirements.

Factors that effect pricing:
• Size & Complexity of the design
• Number of & Distance Between Locations
• Maintenance - which involves more than just a little touch up, it usually means re-doing the whole spot.
Fresh pigments do not match the faded and trampled art.

Use the side scroll to view other samples.

Covanant House, Step Up for Street Kids 5k, Toronto 2009

Covanant House, Step Up 5k, Toronto 2009

Just for Laughs Toronto Comedy Festival design 1

Just for Laughs Comedy Festival, Toronto 2009

Just for Laughs Toronto Comedy Festival design 2

Just for Laughs Toronto Comedy Festival design 3

Toronto Dominion Bank and Starcom Engagement Party

TD Financial Group and Starcom, Toronto 2009

YTV WAS HERE

Monster.ca - That's me with the charcoal on my face.

Monster.ca

Much Music Video Awards 2004

Much Music

Labatt blue - Proud Supporter of Canadian Hockey

Labatt Brewing

Yellow Pages - More Info

Yellow Pages

RBC Canadian Painting Competition Exhibit

RBC (Royal Bank)

Chalk & Chocolate Festival, Summer 2006
For this project I attempted to create a 3D sidewalk art piece like the work of Julian Beever. The images are elongated and skewed so that from a particular vantage point they appear to stand up from the ground's surface. I wasn't quite successful, but it was fun trying. Apparently the illusion only works when the skew is stretched over many yards or entire blocks, not feet.

Chalk Walk is an annual event held down town Calgary. It's a juried competition where Students of the Alberta Art College are invited to create a master piece on a section of sidewalk.
Carabana Dancers (above), 1997, Second Place In Support of the Children's Hospital (right), 1998, First Place